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It took 6 months for this coat to arrive and I’ve worn in nonstop since. I’m working on a longer review for the blog but the TLDR is this: support brands and companies and creators who love products. I’m serious. Big brands don’t need your $, but these smaller brands do. And yes this cost more, but it’s going to keep a small company going who cares about fair wages for its manufacturers, who cares about transparency and the life of their products. Cannot wait to keep supporting Paynter for years to come.
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Apr 6, 2025

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This is one of those brands that is very special to because at their core, they believe in minimizing waste and not creating just another product, or something to consume. Limited to four drops a year, they’ve managed to find a way to make pieces that are filled with purpose. I managed to buy a wool coat from them this past winter, and I think I wore it every single day that I was able to. (Oh and they number every product they produce)
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I wrote this while exhausted + with a head cold. It goes from really nerdy and helpful to manic, with a hint of existential crisis. If you care about menswear you’ll like the recs. If you want to see someone spiral in real time, you’ll love the second 1/2 of the post.
Aug 29, 2024
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Did I spend all this money upon turning 30? Yes.
Was it more than a rent payment? Yes.
Do I feel like I’m going to wear this well into my 40’s? Yes. Cost per wear will be better than any budget jacket you could go buy and wear out in a season or two.

Top Recs from @marianoleonczik

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I feel like there’s a special connectivity on this app that I haven’t felt in a long time, maybe since early 2010’s tumblr. The fact that you can’t promote yourself like IG is wonderful. The fact that there isn’t mass video content like Tik Tok is great. It’s not this monetized / paid sponsorship app. People are here because they want to be a part of something with nothing to gain besides friendship. Seeing the URL -> IRL meetups warms my heart so much (waiting for an NYC or Brooklyn meetup).
Thanks for your participation on this niche little app. I smile reading all the recs and all the comments and all the asks. Hope we’ll all be here for a long time.
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florinegrassenhopper riotgrrrl brendanooooo slowdazzle buck_mcgraw and indianjones — we did it. Not only did we successfully meet for drinks, but we also schemed the hostile takeover of this app from tyler tonight.
In all seriousness — weird that an app I downloaded in April would make genuinely want to drive back into Brooklyn during end of day traffic for a happy hour. Great app filled with great people.
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I think a life rule for me is to surround myself with people who know more / are smarter / are cooler than me and just absorb their aura by listening / observing them. It’s made me the incredibly smart / cool person you all know and love. I just never thought I’d feel the same way about URL friends. I’m constantly listening to the songs I see posted here, reading the articles, subbing to newsletters, and googling topics that get tossed onto the feed. It’s nice to know you can become a more rounded person by just absorbing what your mutuals post on here. I’m going to sit on my couch, have a cocktail and digest my lovely feed. Happy Sunday!