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Anybody remember a clip show about banned music videos that, incidentally, ended up on one of the networks that banned them? It was either VH1 or MTV2, and they ran stuff like Nine Inch Nails’s “Closer,” Pearl Jam’s “Jeremy,” and Prodigy’s “Smack My Bitch Up.” Anyway, I was glued to the TV whenever it came on and I think a lot of my aesthetic sensibilities came from that 90s-00s golden age, making me into (regrettably) a bit of a music video snob. No offense, but the VFX-driven spectacles of today just don’t hit when you cut your teeth on stuff from CANADA and the Directors Bureau (whose website sadly doesn’t even have their best stuff anymore). The unique exception is director Cody Critcheloe, who goes by SSION (pronounced like the latter half of *passion*), and his new video for Yves Tumor is nothing less than what I’ve come to expect from the multihyphenate: a hyperreal vision of Los Angeles replete with larger-than-life characters who are characteristically drawn up from real life, and handmade props that belong in a museum, but I’ll settle for a gallery. (In this case, it’s a smashed-up hand-painted sunburst convertible and a leather jacket with a The Cochran Firm logo.) It’s the stuff dreams are made of, cementing Critcheloe as one of the most exciting and visionary directors of our time (other notable mentions include Eugene Kotlyarenko, Anne Alexander, and Minister Akins).

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YT, Lancey Foux, and Fimiguerrero have the best music videos if you’re looking for frutiger metro/y2k visuals. So refreshing in an age where ppl are caring less and less about their craft. I shall make another rec about craft i’m thinking.
Mar 10, 2025
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I just watched a TikTok (🔗) OK Go made about making the music video for Here It Goes Again and it warmed my heart. Sometimes we become so familiar with something we forget how magic it is. I really love reminiscing early internet / YouTube stuff, and this sums up the silliness a lot I think. OK Go were truly ahead of their time! Fuck ur big budget mv!!
Nov 9, 2024
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the lights look so hazy & cool and the fades are so sick. the live footage is also incorporated really well.
Perfect video for the song and band. shout out uncle_hesh
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@tyler
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Nov 17, 2023

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